Privacy Policy & Terms of Service

Last updated: June 2, 2026

Privacy Policy

1. Introduction

True Tech Signs, LLC ("True Tech Signs," "we," "us," or "our"), located in Benton, Missouri, is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website and use our services (collectively, the "Services"). Please read this policy carefully. By using the Services, you consent to the practices described herein.

2. Information We Collect

We collect information in the following ways:

a. Information You Provide

Name, email address, phone number, and mailing address when you fill out forms, request estimates, or create an account
Organization name and type (e.g., church, business, school)
Project details such as sign preferences, timeline, and budget considerations
Account login credentials
Communications you send to us (emails, chat messages, phone inquiries)
Pixel AI Chat Assistant: any information you voluntarily share during a conversation with Pixel, including your name, email address, phone number, business type, sign preferences, budget range, and project details

b. Information Collected Automatically

Device and browser information: browser type, operating system, screen resolution, and device identifiers
IP address: used for security, fraud prevention, and approximate geographic location to match you with the right sales representative and sign recommendations for your area
Usage data: pages visited, time on site, click behavior, referral source, and interaction patterns
Cookies and similar technologies: see Section 5 below

We do not collect GPS or precise device location coordinates. Geographic location is estimated from your IP address only.

c. Information from Third Parties

Advertising platforms (e.g., Google Ads) may provide lead and campaign performance data
Financing partners may share application status updates

d. Financing & Subscription Application Information

When you complete a financing or Managed Digital Display Service Subscription application directly on our website, we collect the information needed to evaluate and process your application, which may include:

Business legal name, address, structure, time in business, and Employer Identification Number (EIN / Tax ID)
Owner and authorized-signer contact details, title, and ownership percentage
Banking, trade, and financial reference information used for credit review
Your Social Security Number (SSN), which is optional by default — you may submit your application without it, though providing it can help expedite credit review
Your electronic signature, consent acknowledgment, and the date, time, and reference number of your submission

Sensitive application fields (such as EIN / Tax ID, SSN, and banking details) are encrypted at rest and are never shown in plain text to our general staff — internal team members see only masked values. See Sections 7 and 8 for retention and security details.

3. How We Use Your Information

We use the information we collect to:

Provide, maintain, and improve our Services
Generate estimates, process orders, and communicate about your projects
Create AI sign visualizations based on your uploaded images and preferences
Send transactional emails (estimates, order updates, account notifications)
Send marketing communications if you have opted in (you can unsubscribe at any time)
Assign your inquiry to the appropriate sales representative based on your geographic region
Prevent fraud, detect abuse, and maintain platform security
Analyze trends and improve our website and product offerings
Comply with legal obligations

4. How We Share Your Information

We do not sell your personal information. We may share your information with:

Service providers: hosting, email delivery, payment processing, and analytics providers who assist us in operating our Services
Financing partners: when you apply for financing or our subscription program, we share your application with the third-party lender / financing partner that underwrites the program. Sensitive applications are never sent by email; instead, the partner reviews them through a secure, password-protected portal where every access is time-limited, access-capped, and recorded in an audit log.
Sales representatives: authorized team members who handle your inquiry and project
Advertising platforms: aggregated, non-personally-identifiable data for ad performance measurement
Legal compliance: when required by law, regulation, legal process, or governmental request
Business transfers: in connection with a merger, acquisition, or sale of assets

5. Cookies and Tracking Technologies

We use cookies and similar technologies (local storage, session storage) to:

Essential cookies: maintain your login session and remember your preferences
Analytics cookies: understand how visitors interact with our site to improve the experience
Advertising cookies: deliver relevant ads and measure campaign effectiveness through platforms such as Google Ads

You can control cookie preferences through your browser settings. When you first visit our site, a cookie consent banner will allow you to accept or decline non-essential cookies.

6. Pixel AI Chat Assistant ("Pixel Bot")

Our website features an AI-powered chat assistant named Pixel ("Pixel Bot"). By initiating a conversation with Pixel Bot, browsing the site while the chat widget is active, or submitting any information through the chat interface, you acknowledge that you have read and agree to this Privacy Policy and our Terms of Service.

Data Collected by Pixel Bot

Messages and content you send during the chat session
Contact information you voluntarily provide (name, email, phone number)
Business details you share (organization name, type, location, sign preferences, budget)
AI-detected signals including your likely product interest category and purchase intent (e.g., purchase, financing, or lease)
Session metadata such as pages viewed before opening the chat, time of interaction, and general geographic region estimated from your IP address

How Pixel Bot Data Is Used

To respond to your questions about products, pricing, and services in real time
To create or update a lead record in our CRM so a sales representative can follow up with you
To route your inquiry to the appropriate regional sales representative
To personalize future communications and recommendations based on your expressed preferences
To improve the accuracy and helpfulness of the Pixel Bot assistant over time

AI Processing

Pixel Bot is powered by an AI language model. Your chat messages are transmitted to an AI processing service to generate responses. We do not use your chat data to train third-party AI models. Conversations may be reviewed by True Tech Signs staff for quality assurance and service improvement purposes.

Implicit Consent

By using Pixel Bot, you consent to the collection and use of your information as described in this section and throughout this Privacy Policy. If you do not wish for your information to be collected, please do not use the chat feature and contact us directly by phone or email instead.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with Services, comply with our legal obligations, resolve disputes, and enforce our agreements. Lead and customer data is retained for the duration of our business relationship and a reasonable period thereafter. You may request deletion of your data by contacting us (see Section 11).

Financing and subscription application data is retained only for the period needed to process and service your application and to meet legal and recordkeeping obligations. After the configured retention period, the sensitive contents of an application are permanently purged (irreversibly deleted), while limited non-sensitive metadata (such as a reference number and status) may be kept for our records. You may request earlier deletion by contacting us (see Section 11).

8. Data Security

We implement commercially reasonable technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These include encrypted data transmission (TLS/SSL), secure server infrastructure, access controls, and regular security reviews. Sensitive financing and subscription application fields (including EIN / Tax ID, SSN, and banking information) are additionally encrypted at rest using AES-256 authenticated encryption, are masked in internal admin views, and are accessible in full only to authorized financing partners through a secure, audited review portal. No method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

9. Your Rights

Depending on your jurisdiction, you may have the right to:

Access the personal information we hold about you
Correct inaccurate or incomplete information
Delete your personal information (subject to certain exceptions)
Opt out of marketing communications at any time
Request portability of your data in a machine-readable format

To exercise any of these rights, contact us using the information in Section 11. We will respond to your request within 30 days.

10. Children's Privacy

Our Services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

True Tech Signs
Benton, MO
Phone: 800-360-0432
Email: sales@truetechsigns.com

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of the Services after any modifications constitutes acceptance of the revised policy.

Terms of Service

1. Acceptance of Terms

By accessing or using the True Tech Signs website, applications, and services (collectively, the "Services"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not use the Services. These Terms constitute a legally binding agreement between you and True Tech Signs, LLC ("True Tech Signs," "we," "us," or "our"), located in Benton, Missouri.

2. Description of Services

True Tech Signs provides outdoor LED monument signs, indoor LED video walls, and related products and services. Our digital platform includes tools for sign visualization, product browsing, estimate generation, financing pre-qualification, and customer account management. Services may be updated, modified, or discontinued at any time without prior notice.

3. User Accounts

Certain features require you to create an account. You are responsible for maintaining the confidentiality of your account credentials and for all activities under your account. You agree to provide accurate, current, and complete information during registration and to update such information as necessary. We reserve the right to suspend or terminate accounts that violate these Terms.

4. Estimates and Pricing

Estimates provided through our platform are for informational purposes and do not constitute a binding offer or contract. All estimates are subject to an expiration date as specified in the estimate. Pricing, specifications, and availability are subject to change without notice. A binding agreement is formed only upon execution of a separate purchase agreement or written acceptance by True Tech Signs.

5. Financing

Financing options referenced on our platform are provided through third-party financing partners. True Tech Signs does not act as a lender or financial institution. All financing is subject to credit approval and the terms and conditions of the financing provider. True Tech Signs makes no guarantees regarding financing approval, interest rates, or payment terms. Financing and subscription applications are completed securely on the True Tech Signs website. By submitting an application, you authorize True Tech Signs to share your application information with its financing partner(s) for credit review and program servicing, and you agree to the authorizations and disclosures presented to you at the time of submission. Sensitive application data is encrypted at rest and shared with financing partners only through a secure, access-controlled review process.

5a. Managed Digital Display Service Program — Five-Year Renewal & Rate Adjustment Policy

The True Tech Signs Managed Digital Display Service Program is a five-year renewable Managed Digital Display Service Subscription. True Tech Signs retains sole ownership of all Company-Owned Display Infrastructure throughout the program. The following terms apply to the renewal and pricing adjustment process:

Five-year renewal cycle: Each service subscription term is structured as five (5) years. Continuation of the program beyond the initial term requires a signed renewal agreement.
Right to adjust Monthly Managed Service Subscription Fee at renewal: At each five-year renewal, True Tech Signs reserves the right to adjust the Monthly Managed Service Subscription Fee for the upcoming renewal term. Adjustments, if any, will be based on factors including but not limited to: the then-current market value of the Company-Owned Display Infrastructure, equipment and component production costs, prevailing interest rates, financing costs, carrier and connectivity costs, software platform costs, and general market and economic conditions at the time of renewal.
Commitment to affordability: True Tech Signs strives to keep the Monthly Managed Service Subscription Fee as affordable and as low as reasonably possible for customers in good standing. Any rate adjustment will reflect genuine cost and market factors, and we make reasonable efforts to minimize increases for loyal, current customers.
Written notice required: Any adjusted Monthly Managed Service Subscription Fee will be disclosed in the written renewal agreement presented to the customer before the renewal takes effect. The customer must accept the renewal terms, including any updated monthly amount, in writing. Renewal is not effective until signed renewal documents are complete.
No automatic ownership: Renewal, payment history, or number of terms completed does not transfer ownership of the Company-Owned Display Infrastructure to the customer. Ownership remains with True Tech Signs unless a separate written Optional Ownership Transfer is issued, accepted, and completed.
Non-acceptance of renewal terms: If a customer does not accept the renewal terms and updated pricing within the time required by True Tech Signs, the subscription will be treated as nonrenewed. True Tech Signs may disable services and arrange retrieval of its Company-Owned Display Infrastructure per the subscription agreement.

Full Managed Digital Display Service Subscription terms, warranty details, insurance requirements, and end-of-term obligations are contained in the signed Managed Digital Display Service Subscription Agreement provided at time of signing. In the event of a conflict between this summary and the signed subscription documents, the signed subscription documents control.

6. Intellectual Property

All content on the Services — including but not limited to text, graphics, logos, images, sign designs, AI-generated visualizations, software, and compilation — is the property of True Tech Signs or its licensors and is protected by copyright, trademark, and other intellectual property laws. You may not reproduce, distribute, modify, or create derivative works from any content without our prior written consent.

7. AI-Generated Content

Our AI Sign Visualizer generates images that are provided for illustrative purposes only and do not represent a guarantee of the final product appearance, dimensions, or specifications. Actual sign products may vary from AI-generated visualizations. AI visualizations remain the property of True Tech Signs and may be used by us for marketing and product improvement purposes.

8. Pixel AI Chat Assistant — Terms & Implicit Consent

Our website includes an AI-powered chat assistant named Pixel ("Pixel Bot"). Pixel Bot is designed to answer questions about our products, provide general pricing guidance, capture lead information, and connect you with a sales representative.

Implicit agreement: By opening, using, or interacting with Pixel Bot in any way, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service and our Privacy Policy. No separate acceptance step is required — use of the chat interface constitutes acceptance.
No guarantee of accuracy: Pixel Bot responses are generated by an AI and are provided for informational purposes only. Pricing, availability, product specifications, and program eligibility information provided by Pixel Bot are estimates and subject to change. Nothing communicated by Pixel Bot constitutes a binding quote, contract, or commitment by True Tech Signs.
Data collection: Information you share with Pixel Bot — including your name, contact details, business type, and project preferences — may be saved to our CRM and used to follow up with you. See Section 6 of our Privacy Policy for full details.
No professional advice: Pixel Bot does not provide legal, financial, engineering, or permitting advice. Always consult the appropriate licensed professional for those matters.
Abuse prohibited: You agree not to attempt to manipulate, jailbreak, deceive, or misuse Pixel Bot, including using it to extract proprietary pricing intelligence, test system boundaries, or impersonate another person or entity.

9. User Conduct

You agree not to: (a) use the Services for any unlawful purpose; (b) submit false, misleading, or fraudulent information; (c) interfere with or disrupt the Services or servers; (d) attempt to gain unauthorized access to any part of the Services; (e) use automated means (bots, scrapers) to access the Services without our written permission; or (f) transmit any viruses, malware, or other harmful code.

10. Limitation of Liability

To the maximum extent permitted by law, True Tech Signs shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from or related to your use of the Services. Our total liability shall not exceed the amount paid by you, if any, for accessing the Services during the twelve (12) months preceding the claim. The Services are provided "as is" and "as available" without warranties of any kind, either express or implied.

11. Indemnification

You agree to indemnify and hold harmless True Tech Signs, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising out of or in any way connected with your access to or use of the Services or your violation of these Terms.

12. Governing Law

These Terms are governed by and construed in accordance with the laws of the State of Missouri, without regard to its conflict of law provisions. Any dispute arising under these Terms shall be subject to the exclusive jurisdiction of the state and federal courts located in Missouri.

13. Changes to Terms

We reserve the right to modify these Terms at any time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of the Services after any changes constitutes acceptance of the revised Terms.

14. Contact Us

If you have questions about these Terms, please contact us at:

True Tech Signs
Benton, MO
Phone: 800-360-0432
Email: sales@truetechsigns.com